Page 6 - HFA Dateline 2021 Q1 Spring
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GETTING TO KNOW HFA’S STAFF
This past year Hemophilia Federation of
America welcomed the following new staff
members to help better serve the bleeding
disorders community.
Keirsten Shaffer
Digital Communications Manager
Keirsten’s main focus is enhancing HFA’s online
content and website to provide the bleeding
disorder’s community with the information
and resources they need in a positive user
experience, including improving use on mobile
Tatiana Pacheco Parés devices, as the world has shifted into using
Helping Hands Program Coordinator phones to look for information and conduct
daily business. “We want our community to
have a great experience when looking for
Tatiana works on HFA’s Helping Hands team, information or seeking assistance on our
working to provide direct financial assistance to digital platforms,” she said.
families in need, as well as connects community
members with vital resources and services. She Keirsten has been in the world of
also collaborates with other HFA staff members communications since college. Over the
to create accessible and culturally competent years, she has done community work with
resources for Spanish-speaking community her communications background, such
members. as founding a farmers market that is still
thriving and directing a pilot program to
She’s a licensed social worker and earned her assist small businesses with startup or
MSW with a concentration in international growth.
social welfare from Columbia University. Her
social work experience includes providing case She has launched two businesses — a Pilates
management services to refugees and asylees studio and a public relations agency.
in New York City and providing support to
children and their families in a school setting. She is the proud mom to a very cool
20-year-old, who is a personal trainer in D.C.
After living and working for several years in
New York and abroad, she returned to her She loves to travel, so she doesn’t own pets
home in Puerto Rico. In her spare time, she or plants, but she loves cooking and calls
enjoys relaxing at the beach, water sports it her therapy. She is a Pilates instructor
and traveling. She is an adventure seeker who and licensed massage therapist and loves
loves learning about people and trying new working with clients to make them feel
things. better. She also loves to hike.
6 DATELINE FEDERATION < www.hemophiliafed.org